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  • But Will They Buy? Insurance Coverage for All...And How Insurers Can Afford To Provide It
    Afford To Provide It This article is a review of the book, Insurance Coverage for All...And How Insurers ... Thomson. The book focuses on the lack of penetration by life insurance companies into the middle market ...

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    • Authors: Ian G Duncan
    • Date: Sep 2003
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance